George Peirson

Formatting Secrets for Kindle and Nook eBooks

Possibly the most mysterious part of creating an eBook is, how do you format the book so that it displays correctly on Amazon's Kindle and Barnes & Noble's Nook? Formatting an eBook for use on a web site or for sending by email using the PDF file forma... Read >

The New Importance of Blogs for Search Engine Optimization (SEO) for Google

Google has recently updated their search algorithm and the latest update has increased the value of having a Blog on your web site. Basically what Google has done is to increase the importance of new and fresh content in their placement scheme. So if your... Read >

Short URLs: The Pros and Cons. Should You Be Using Short URLs on Twitter, Facebook, and the Web?

What are Short URLs and should you be using them? This is a topic that I have seen quite a bit of discussion recently on Facebook so I thought that I would address this question in this article. Some explanation first. Short URLs are long URLs that hav... Read >

SEO Primer - 7 Basics of SEO

Getting you started with Search Engine Optimization This article is for the new web designer or business owner who wants to achieve a good placement for their web site in the search engines but doesn't know how. We are going to look at 7 Basics of SEO ... Read >

7 Basics of Good Web Design

Use these 7 Basics of Good Web Design to improve your web site and make it stand out from the competition. Whether you are just starting a web design project, looking at revamping an existing site, or just wanting to double check the usability of your ... Read >

Keyword Lists – Their Proper Care and Feeding

One of your most important marketing assets is your Keyword List. But are you giving your Keyword List the attention it deserves? Is your Keyword List getting a little shaggy around the edges? Are your keywords becoming old and out of date? Is your Keywor... Read >